Hey there, I’m Heidi. I’m a graphic artist and I’m all about empowering women to feel comfortable in their skin and to go after their wildest dreams.
I create art prints to remind women of their worth and that their bodies are beautiful.
I work with female-led brands to create beautiful visual brand designs, surface patterns and licensed artwork, that in turn inspire more women.
Whether you are here to shop for a new art piece for your home, or a brand looking to create some magic together, I hope you enjoy. I look forward to connecting with you.
For shoppers…
Words that make me blush
“Our experience working with Heidi has been magical. The process of creating our branding and packaging for Bare Self was so fun and inspiring, everything came together better than we could have imagined. We are so happy with the aesthetic of our brand, we have been complimented many times on how beautiful it looks and feels.
We highly recommend working with Heidi to create your dream branding, it is honestly the best investment for your business and will leave you feeling empowered, inspired and confident in your brand.”
-Chloe, Jas and Nat, Bare Self
“Engaging with Heidi from Heidi Lou Design was one of the best business decisions I have made!
The entire branding journey from first meeting via Zoom and discussing ideas and concepts to the final brand reveal was exciting, enjoyable and a real pleasure.
Heidi has gone above and beyond to help me achieve the vision I have for my brand and continues to be an amazing support whenever I check in with her for extra branding jobs or for her opinions.
I proudly recommend Heidi Lou Design and can’t wait to continue our professional relationship and engage in more projects together! Xx”
-Dayna, Daiisy
“I’m sure it was some balmy day in January, I was heavily pregnant and probably sitting on the couch watching insta stories as you do. I turned the volume up to hear @heidiloudesign telling me how she was nearly booked out for the next few months! I had been watching Heidi for a while and knew our taste aligned. So the message was sent and the process began.
After the initial deep dive session with Heidi I just knew she really understood what Profile was about and the vision of what we wanted for the future. From the beginning of an idea for fresh branding to coincide with a fresh new space right up to the final touches like our gorgeous drinks menu Heidi was constantly present, obliging, and an absolute delight to work with.
After a few branding changes over the last 10 years, I just know this one will stand the test of time.”
-Vanessa, Profile Hair Design
“Heidi is extremely talented, easy to deal with, reliable and has great attention to detail. She designed my branding and other marketing collateral for my tutoring business and I have received nothing but positive feedback about it from everyone. She has excellent ideas and was incredible at listening to exactly what I wanted and then making it even better than I could have imagined or wished for. I am recommending her to all of my friends!”
- Alex, Blossom House Co Tutoring
“Heidi is amazing. I worked with Heidi to launch the branding for my Social Media Marketing business and while I’ve worked with many leading Australian advertising agencies, Heidi’s professionalism and attention to detail is outstanding. I couldn’t be more happier with the process, Heidi is collaborative in the process and really knows how to bring to life your businesses brand values through her designs and concept development. I can’t recommend her enough!”
-Dana, Social Sprinkle
“Heidi is so much more than a graphic designer. She literally brought the dream I had for my business to life! Heidi took the time to understand not only what we did, but why we did what we did and I really feel that this came through in her art. Starting a business is a terrifying process, but having Heidi on my side turned it into an exciting process and something that I am really proud of. She is an incredible woman and I am so blessed to have had her brand our business.”
-Hayley, Pole Angels
“Heidi designed my beautiful organic tampon boxes and I couldn't be happier. I had a very specific style in mind and she worked with me to understand and execute. Not only is she a great designer, but she's also a fantastic listener and really works with her client to make sure they're completely happy. I couldn't recommend Heidi more highly!”
-Beth, The Periodical
On the blog
Take me back to the 90s, with vibrant primary colours, Hawaiian flowers and a carefree vibe.
July’s moodboard is all about purple. I am loving all different shades of lilac, lavender, violet and mauve.
This month’s moodboard is full of love. Think oysters, Greek mythology, kisses, swans, candlelight and soft pastels.
This month, I’m feeling very inspired by beautiful bygone eras. I’m loving flower power prints, geometric shapes, bright colours and the strong feminist movement.
12 courageous women stripped bare for me to photograph them for my next art print collection.
Fields of crops live within you. Plentiful fruit fills your mind. Flowers sprout from your fingertips. It’s harvest time.
My word for October is ‘receive’, so I’m all about the sun salutations and letting the light in this month.
Helm and Heidi Lou Design are hosting a vision board workshop in Toowoomba. Come and join us!
With the last month of winter upon us, I wanted to go for a bit of a winter wonderland vibe for August’s moodboard.
Domestic violence prevention and care is a cause very close to my heart. So this was a very special day for me.
I’m really noticing a difference in my body since I’ve been working out regularly. But this is the view I’m choosing to take.
To celebrate the launch of my new Star Crossed zodiac print collection, this month’s moodboard is all things Romeo and Juliet.