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EMAIL MARKETING PACKAGES

Do you want to upgrade your email marketing with beautiful design and convert more sales?

I love social media but I find email marketing to be a much more effective tool to drive sales from a warm audience or new subscribers.

While working at Triumph Lingerie, I learnt a lot about this extremely effective tool.

Maybe you haven’t had the time and energy to focus on email marketing, or you aren’t sure where to start.

With strategy, strong creatives and key brand messaging, we’ll get your email marketing set up to drive you revenue.

 
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The broadcasts package

With consistent design, brand and sales messaging, and conversion techniques, this package will get your email marketing in tip top shape.

DELIVERABLES:

  • 1 broadcast per week

  • 3 months

  • includes strategy session, design, copywriting, two revisions and scheduling

The brand experience investment is AUD $1,200 per month, $3,600 in total. A 50% deposit is paid before we commence work, and we arrange a payment plan for the remainder across the duration of our project.

 
 

The automations package

This package upgrades your automated emails, with design and messaging to drive your customers along the journey to purchase.

FINAL DELIVERABLES:

  • pop up subscriber window (web + mobile)

  • four emails welcome series

  • abandoned cart email

  • birthday voucher

  • follow up purchase email, asking for a review

  • includes strategy session, design, copywriting, two revisions and scheduling

These automations can be swapped out depending on your business’ needs. The automations package investment is AUD $2,700. A 50% deposit is paid before we commence work, and the remaining 50% is due before completion of our project.

Please note a fee from Rejoiner is added to integrate the development of a pop up subscription window.

 
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The handover package

After three months of designed broadcasts, if you wish to then DIY it, we can set you up with the templates and a session on how to use them.

FINAL DELIVERABLES:

  • TEMPLATES FROM THE BROADCASTS PACKAGE

  • A HANDOVER SESSION

The handover package investment is AUD $1,000. This payment is due before we commence work.

Please note templates are created in Adobe InDesign and/or Illustrator so you will need an Adobe subscription to edit these.

 
 

Platforms

While working at Triumph Lingerie, I was introduced to Rejoiner. After having worked with Mailchimp, Flodesk and Klaviyo, Rejoiner quickly became my favourite.

As a Rejoiner partner, I have regular strategy sessions with the expert team to review my clients’ email marketing’s results and performance. Their wealth of experience combined with my design and strategy skills will set you up for the best success.

Rejoiner mostly work with Shopify platforms. If you use another, please let us know so we can discuss and work a solution.

To view the subscription pricing for Rejoiner, view here. Please note this is in USD.

Affiliate Disclosure: When you sign up to Rejoiner, I’ll receive a small kickback for sending you their way. Know that this recommendation comes with the Heidi Lou Design tick of approval, and I would only recommend a platform because I love to use it myself.

 
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The process

We kick off with a strategy session to talk through your goals, your brand style, messaging, customer reviews, available imagery, upcoming sales and promotions. Then we map out your broadcasts for the next three months, or your automations, depending on your packages.

Once designed, I send them to you for review. Two rounds of revisions are included in the packages for any adjustments.

Once approved, we schedule your broadcasts and/or automations.

We watch the conversions flow, and check in with each other and Rejoiner to tweak anything to drive further performance.